Ventures
Actionworks: Education company that builds entrepreneurship and innovation programs for the U.S. Department of State, Intel, the University of Texas, and dozens more.
Minimum Viable Video: Cohort-based course teaching how to make videos to get customers, connections, and capital.
Coaching: I help founders, engineers, and tech workers become more successful around video and business.
(Previously) 3 Day Startup: 10-year CEO journey scaling an entrepreneurship bootcamp to 50 countries.

Personal
- My fiancé and I (and her ridiculous cats) split our time between Austin, TX and Savannah, GA
- Interests: LLMs, Formula 1, Mexican food, Alvvays, Nolan films, cognitive scientist Donald Hoffman’s theory of reality, Longhorn football
- I’m 4 years deep into writing a from-the-trenches newsletter of stories and tips on video, entrepreneurship, and AI
- I’ve had a hell of a lot easier time building companies than figuring out vulnerability; that came with Personal Boards of Directors
I manage a mysterious health condition—maybe you’ll be the one to diagnose it?RESOLVED!
Contact
DM me on Twitter or email me at my name at actionworks dot co (not dot com).
Blog
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Invisible Architecture of Opportunity: Mexico Month Part 1
During my visit to Guadalajara, I posted up in a small, upscale coffee shop in a nice neighborhood. I sat at a table and began planning out my day. Across the room, I noticed the woman behind the counter, confined to a small 6×4 foot rectangular space, barely big enough for her to move freely. Her workspace seemed like a tiny, constrained box, while I sprawled out in the open space reserved for the patrons.
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Schwarzenegger and the 50/50 Rule
Arnold Schwarzenegger is known for many things: bodybuilding champion, action movie star, governor of California. But there’s a lesser-known aspect of his success that entrepreneurs and creators would do well to emulate: his understanding of the 50/50 rule.
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The 10% Rule of Camera Presence
Improving your on-camera presence is easier than you think. The 10% rule offers a straightforward approach that enhances your performance without compromising authenticity.
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Expert Showdowns: A Riff on Live Learning
Friendly competition makes for good learning experiences. This post is a quick recap of a series I’m running so people know what they’re getting into when they attend or present at an Expert Showdown.
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Stumbling to Greatness
Three years ago, I spoke at a conference for entrepreneurs in Washington, D.C. I barely remember what I talked about that day. I can’t remember any of the other speakers, except for one.
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Unfakeable Expertise
A folk singer named Dan Bern played at my college one weekend. For reasons unknown to me—perhaps my school had talked him into it or he just enjoyed teaching—he was also running a songwriting workshop the afternoon of his show. I’d clocked a thousand hours of strumming and penning lyrics in my bedroom so I showed up, thinking I might learn a thing or two.